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What are Google My Business admin access levels?

Google My Business allows multiple users to access Google My Business locations. There are different roles with different capabilities and permissions.

Owners can:

  • Add or remove users
  • Remove Business Profiles
  • Edit all URLs
  • Accept all Google updates
  • Opt in or out of Bookings
  • Update certain location settings
    • Edit the name, category, or website on a location
    • Close a location
    • Create location groups
  • Manage Business Profile directly on Search and Maps
  • Manage Google Ads account links
  • Use Messaging
  • Add custom labels to make it easy to find particular groups of locations
  • Edit attributes
  • Edit food delivery link
  • Edit some main business info, like hours and address
  • Edit phone number
  • Edit services
  • Create, manage, and publish posts
  • Add, delete, and edit cover photos and additional photos
  • Add, delete, and edit logos
  • Add, delete, and edit product
  • Respond to reviews
  • Download insights

Managers can:

  • Edit all URLs
  • Accept all Google updates
  • Opt in or out of Bookings
  • Update certain location settings
    • Edit the name, category, or website on a location
    • Close a location
    • Create location groups
  • Manage Business Profile directly on Search and Maps
  • Manage Google Ads account links
  • Use Messaging
  • Add custom labels to make it easy to find particular groups of locations
  • Edit attributes
  • Edit food delivery link
  • Edit some main business info, like hours and address
  • Edit phone number
  • Edit services
  • Create, manage, and publish posts
  • Add, delete, and edit cover photos and additional photos
  • Add, delete, and edit logos
  • Add, delete, and edit product
  • Respond to reviews
  • Download insights

Site Managers can:

  • Edit attributes
  • Edit food delivery link
  • Edit some main business info, like hours and address
  • Edit phone number
  • Edit services
  • Create, manage, and publish posts
  • Add, delete, and edit cover photos and additional photos
  • Add, delete, and edit logos
  • Add, delete, and edit product
  • Respond to reviews
  • Download insights

 

Capability Owner Manager Site manager
Add and remove users checkmark    
Remove Business Profiles checkmark    
Edit all URLs  checkmark checkmark  
Accept all Google updates checkmark checkmark  
Opt in or out of Bookings checkmark checkmark  
Update certain location settings
  • Edit the name, category, or website on
    a location
  • Close a location
  • Create location groups
 checkmark checkmark  
Manage Business Profile directly on Search and Maps checkmark checkmark  
Manage Google Ads account links checkmark checkmark  
Use Messaging checkmark checkmark  
Add custom labels to make it easy to find
particular groups of locations		 checkmark checkmark  
Edit attributes checkmark checkmark checkmark
Edit food delivery link checkmark checkmark checkmark

Edit some main business info, like hours and 
address

 checkmark checkmark checkmark
Edit phone number checkmark checkmark  
Edit services checkmark checkmark  
Create, manage, and publish posts checkmark checkmark checkmark
Add, delete, and edit cover photos and additional photos checkmark checkmark checkmark
Add, delete, and edit logos checkmark checkmark  
Add, delete, and edit product checkmark checkmark checkmark
Respond to reviews checkmark checkmark checkmark
Download insights checkmark checkmark checkmark
Respond to Q&A checkmark checkmark